TOYOTA BZ4X CHARGE ON
Tasked with launching Toyota’s first all-electric vehicle, this campaign is designed to inspire Australia to believe, just like Barry.
With the launch of Toyota’s very first all-electric vechile the Toyota bZ4X is everything that Australians know, trust and love about Toyota, but now with an all-electric engine. ‘Charge On’ ran nationwide supported by TV, online video, PR, OOH, radio, digital and social, along with in-dealership activity.
TOYOTA CHARGE ON - TVC 60
TOYOTA CHARGE ON - TVC 15
TOYOTA CHARGE ON - TVC 15
Credits
ROLE
Associate Creative Director
AGENCY
Hero McCann
CREATIVE TEAM
Shane Geffen, Andrew Woodhead.
Associate Creative Director
AGENCY
Hero McCann
CREATIVE TEAM
Shane Geffen, Andrew Woodhead.