TOYOTA C-HR DIAMOND COLLECTION
The Toyota C-HR wasn't just inspired by a diamond, it became one.
With a design inspired by the angular lines of a diamond, we made a first-of-its-kind jewelry collection using lab-grown diamonds made from different parts of the car. In collobaration with jewelry designer Millie Savage we created a 13 peice collection available to purchase.
C-HR DIAMOND COLLECTION - CASE STUDY
C-HR DIAMOND COLLECTION - FILM
C-HR DIAMOND COLLECTION - MAKING OF

C-HR DIAMOND COLLECTION - AWARD BOARD

C-HR DIAMOND COLLECTION
C-HR DIAMOND COLLECTION - CONTENT
C-HR DIAMOND COLLECTION - CONTENT






Credits
ROLE
Associate Creative Director
AGENCY
Hero McCann
CREATIVE TEAM
Shane Geffen, Andrew Woodhead,
Jono Akiki, Charlotte Smith.
Associate Creative Director
AGENCY
Hero McCann
CREATIVE TEAM
Shane Geffen, Andrew Woodhead,
Jono Akiki, Charlotte Smith.