AAMI - BUSINESSES LIKE YOURS
AAMI covers a wide range of businesses across Australia, so they understand that no two businesses are the same.
This campaign demonstrates the day-to-day goings-on of various small businesses that are all connected. The spot uses the single-shot technique to highlight the affinity of small businesses, allowing the delightfully quirky sets to come to life as vignettes that are connected in the overall story.
Credits
ROLE
Senior Art Director
AGENCY
Ogilvy
CREATIVE TEAM
Patrick Trethowan, Ryan Clayton,
Lenna Boland, David Ponce de León.
DIRECTOR
Uncle Friendly (Rhett Wade-Ferrell), Airbag.
Senior Art Director
AGENCY
Ogilvy
CREATIVE TEAM
Patrick Trethowan, Ryan Clayton,
Lenna Boland, David Ponce de León.
DIRECTOR
Uncle Friendly (Rhett Wade-Ferrell), Airbag.